In 2019 Merriam-Webster officially added the word “influencer” to the dictionary. What once was just a creative outlet for some has turned into a billion-dollar industry and worldwide phenomenon. Where are we now and where is the industry headed?
- How have influencers evolved over time?
- Should my brand work with influencers?
- What’s next for the industry?
About Mary Katherine Hassebrock

Mary Katherine has a degree in Communications from Texas A&M University. She currently works on the Social Media Team at Academy Sports + Outdoors. She heads up the planning and executing of social campaigns with Academy’s bench of influencers.
SearchHOU fills a void in the Houston digital marketing culture. Come on out to our next meetup and see what we’re all about!
* First Timer or SearchHOU Member – FREE
* Early Bird ticket (non-members) only $10 + fees
* General Admission ticket (non-members) $15 + fees
* Register Here: https://searchhou.eventbrite.com
Tickets
This Event Has EndedDate and Time
Wednesday, February 19, 2020
7:00 pm to 9:00 pm CDT
Location
The Black Sheep Agency
611 W 22nd St, Houston, TX 77008
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